Congratulations to all the winners of the 2025 South African Loyalty Awards, presented to conclude the first day of the International Leaders and Loyalty Summit.
Headline award winners
The flagship ‘best programme’ awards went to leading loyalty programmes across key sectors:
Best overall long-term loyalty programme – FNB eBucks
Best retail programme – Shoprite Group Xtra Savings
Best financial services programme – FNB eBucks
Best restaurant / QSR programme – vida e caffè
Best travel & hospitality programme – Emirates Skywards
Best B2B programme – FNB eBucks
Best fuel programme – Shell V+
Best telco programme – Vodacom Vodabucks
Best entertainment / leisure programme – Virgin Active Rewards
Best partnership programme – FNB eBucks
Best programme: Newcomer – TakealotMORE
